Jena Gardner is President and CEO of the Global Group
by JG.
Entrepreneur, marketing expert and travel industry veteran,
Jena Gardner turned a lifelong passion for travel
into a thriving enterprise. Her company, Global Group by
JG, is a world-leader with the travel and travel lifestyle industries. Its portfolio
of distinctive brands is active across three different sectors: sales and marketing,
public relations and retail. Her innovative approach to business has made
Ms. Gardner a sought-after industry consultant and speaker. Named one of
the Top 25 Most Extraordinary Minds in Sales and Marketing by HSMAI, Ms.
Gardner has been invited to speak at such prestigious events as the Global
Women’s Forum, the Global Eco Conference, the Fortune Luxury Summit, the
Luxury Marketing Council and the Luxury Portfolio SUMMIT. She is also a contributing
writer for Enterprising Women magazine.
Ms. Gardner founded JG Black Book of Travel in 2002 and has since built
it into a highly successful consulting firm that provides expert sales, marketing
and distribution services to the world’s finest travel experiences.
The firm has been named by Inc. magazine as one of the country’s fastest
growing privately-held companies for the past three years. Ms. Gardner is
also President and CEO of JG Group PR, a New York-based public relations
agency and in 2009 she launched The Traveler’s Collection, a retail website
showcasing exclusive and unique home décor, apparel and accessory items
from artisans around the globe.
Knowing the depth and scale of the travel industry’s influence, Ms. Gardner
continues to work to promote philanthropy, economic development and environmental
sustainability through tourism. She is co-founder and president of
The Bodhi Tree Foundation, a non-profit organization dedicated to mobilizing
travelers and the tourism industry to promote environmental and humanitarian
efforts across the globe. Ms. Gardner also serves on the Judging Committee
for the World Travel and Tourism Council’s Tourism for Tomorrow Awards,
which recognizes and promotes best practices in sustainable tourism.
A proud Montana native, Ms. Gardner graduated with honors from the University
of Montana’s School of Business Administration.