Biography

Heather Huddleston is co-founder of Business Infusion, Inc. and
her biggest cravings in life have always been to continually learn
and to teach and support others with her attained knowledge and
skillsets to assist in bettering their “current” situation, whatever
that may be. After obtaining her BS Degree in Resort and Lodging
Management and Tourism from CSU Chico she worked the
next 20 years as an Executive Sales Manager, Assistant Director of Sales and Marketing,
and Director of Marketing within the hospitality and tourism and education and
coaching arenas. She decided to embrace the technologically-changing environments
around her and obtain a secondary degree in Media Arts, plunging her head first without
fear into all things web, graphic design and CRM.
Layering this enhanced technological skill set over her existing sales and marketing
background, Heather has been able to help individual businesses understand the
profit potential of their business through the use of an enhanced web presence, proper
lead capture system and CRM implementation.
Collaboration with her business partner Ruth Ann in all things technology, profit, and
marketing has cultivated some amazing projects and ideas. With the launch of: www.
marketinginfusion.co Heather and Ruth Ann brought to multiple industries a much
needed piece in any small businesses marketing tool belt; a “kit” that contains an
entire year’s worth of promotional collateral and ideas to “Get Noticed” and to “Get the
Word Out” without a weighty price tag, only $395 for the entire kit. Simply download,
edit and print and your promotion is on its way to bringing you bottom line profit.
Another sacred cow, or should I say “PIG,” that Heather and Ruth Ann are passionate
about is helping companies understand the true power of operating with a focus on
profit. Hence was born the book “Profit Pigs Are Green” www.profitpigsaregreen.co ,
a one-stop-shop book for understanding all things profit related. The book includes
quick tips on things to start today to help every business owner understand and improve
their bottom line and ‘bring home the bacon.’
Heather’s zany sense of humor keeps things “real” and down to earth in her world.
When she is not “geeking-out” researching and understanding new technologies, she
is enjoying time with her husband, trying out a new recipe (or devising one of her
own), taking a yoga class, researching a new place to travel and explore and reading,
of course.