Biography

Erin Botsford, CFP® is the founder and CEO of The Botsford
Group, a boutique financial planning firm with offices in Frisco,
Texas and Atlanta, Georgia.
Erin’s firm specializes in retirement and asset protection planning
for business owners and senior executives of Fortune 500
companies. Having trademarked an investment philosophy called “Lifestyle Driven
Investing™, she is considered a thought leader on 21st century investing, risk management
and retirement. Among the top echelon of financial advisors, she is often
asked to share her views on investing and the economy in the media and in keynote
addresses across the country. As a top-producing business owner in an industry
dominated by men, Erin is frequently asked to speak to her success at industry conferences.
Her key note, “Get Naked First” is always an industry show stopper as she
addresses the true power in authentic business relationships.
In addition to The Only Business Book You’ll Ever Need, Erin recently published The
Big Retirement Risk: Running out of Money Before You Run out of Time.
Erin’s personal story of overcoming poverty and adversity in her early life to becoming
one of the top financial planners in the country has been featured in numerous
articles and publications. Her business success has been recognized by publications
such as Barron’s magazine, D Magazine, Success Magazine and Investment News,
along with television appearances on CNBC, Fox News and Bloomberg Television.